Czech Tourism Centre - CzechTourism
Štěpánská 567/15, 120 00 Prague 2 Nové Město
Public Hours
on working days from 9 am to 5 pm
Number: 49277600
VAT number: CZ49277600
data box ID: yr9mzxx
Bank account number: 87637011/0710
Office of the Director
Assistant Director
Iva Kořínková
tel: 777 702 761
e-mail: korinkova@czechtourism.cz
Media contact (Media representation)
Štěpánka Filipová phone: 724 302 802
email: filipova@czechtourism.cz
External Relations Manager – Public Affairs, Corporate Communications
tel: 777 702 756
e-mail: pilarova@czechtourism.cz
Romana Gondeková
tel: 777 702 770
e-mail: gondekova@czechtourism.cz
Pavel Kratochvíl
tel.: 775 746 825
e-mail: kratochvil@czechtourism.cz
tel: 731 548 501
e-mail: janeckova@czechtourism.cz
Department of Product Management and Regional Cooperation
Head of Department
Katarína Štafenová
tel.: 607 736 408
e-mail: stafenova@czechtourism.cz
Petr Janeček
Tel: 777 111 174
e-mail: janecek@czechtourism.cz
tel: 777 702 733
e-mail: matejkova@czechtourism.cz
tel: 777 702 762
e-mail: reismuller@czechtourism.cz
Martina Jordánová
tel: 731 548 503
e-mail: jordanova@czechtourism.cz
Jana Houšková
tel: 777 702 767
e-mail: houskova@czechtourism.cz
Manager for international marketing in remote markets
(China, Japan, South Korea, Mexico, Russia, USA)
Lenka Nováková
tel: 774 871 702
e-mail: novakova@czechtourism.cz
Manager for international marketing in nearby markets
(Benelux, France, Italy, Germany, Poland, Austria, Slovakia, Spain, Sweden, UK)
Kamila Karafiátová
tel: 731 548 513
e-mail: karafiatova@czechtourism.cz
Manager for International Marketing - New Markets
Marek Kroutil
Tel: 731 548 508
e-mail: kroutil@czechtourism.cz
Lenka Nováková
tel.: 774 871 702
e-mail: novakova@czechtourism.cz
Project Czech Service Quality System (CSQS)
Eva Šetková
Tel: 774 784 702
e-mail: setkova@czechtourism.cz
Project Ambassador, event partnership
Lukáš Bajer
Tel: , 604 512 642
e-mail: bajer@czechtourism.cz
Analytical web portal tourdata.cz, marketing research Institute of Tourism
Sonia Machová
tel.: 777 702 753
e-mail: machova@czechtourism.cz
Contact for students
e-mail: student@czechtourism.cz (thesis processing, etc.)
Štěpánská 567/15, 120 00 Prague 2 Nové Město
Public Hours
on working days from 9 am to 5 pm
Number: 49277600
VAT number: CZ49277600
data box ID: yr9mzxx
Bank account number: 87637011/0710
Director's Office

Director of CzechTourism: Jan Herget
Director Ing. Jan Herget Ph.D. graduated in International Business at the Faculty of International Relations at the University of Economics in Prague. He previously worked for VisitBritain as the director of the Prague office and before that as PR director/press officer for the government agency CzechTrade. From September 2012 to June 2016, he served as Director of the Department of Foreign Representations and Online, and within CzechTourism he also worked as Director of the Institute of Tourism with responsibility for marketing research and as Director of the CzechTourism Foreign Representation for the Benelux countries.
Since 2006 he has been working at the Department of Tourism at the University of Economics, where he is responsible for teaching the subject Destination Marketing and Management. As a visiting professor he has lectured at the University of Northern Colorado in the USA, the University of Lahti in Finland and the University of Styer in Austria. In the private sector, he specializes mainly in marketing and PR consulting.

Since 2006 he has been working at the Department of Tourism at the University of Economics, where he is responsible for teaching the subject Destination Marketing and Management. As a visiting professor he has lectured at the University of Northern Colorado in the USA, the University of Lahti in Finland and the University of Styer in Austria. In the private sector, he specializes mainly in marketing and PR consulting.

Office of the Director
Assistant Director
Iva Kořínková
tel: 777 702 761
e-mail: korinkova@czechtourism.cz
Media contact (Media representation)
Štěpánka Filipová phone: 724 302 802
email: filipova@czechtourism.cz
External Relations Manager – Public Affairs, Corporate Communications
Department of Finance and Facility Management

Director of the Department
Adéla Pilařová
Adéla Pilařová
Adéla Pilařová has been working in the tourism industry since 2000, when she spent several years working mainly in the hotel and congress industry. In 2010, she moved to public administration and since 2013 she has been working for CzechTourism, starting as a senior project manager, then taking over the implementation of the Czech Service Quality System and Destination Management Categorization and the management of the Department of Regional Cooperation and B2B Relations. Since May 2020 she has been the Director of Finance and Facility Management. Adéla Pilařová graduated in tourism and HR management at the University of Economics.


tel: 777 702 756
e-mail: pilarova@czechtourism.cz
Department of Internal Affairs
Head of DepartmentRomana Gondeková
tel: 777 702 770
e-mail: gondekova@czechtourism.cz
Finance department + administration of foreign representations
Head of DepartmentPavel Kratochvíl
tel.: 775 746 825
e-mail: kratochvil@czechtourism.cz
Department of Product Management and Regional Cooperation
tel: 731 548 501
e-mail: janeckova@czechtourism.cz
Department of Product Management and Regional Cooperation
(cultural, active, spa tourism) including press and fam trips
Head of DepartmentKatarína Štafenová
tel.: 607 736 408
e-mail: stafenova@czechtourism.cz
Institute of Tourism
Head of DepartmentPetr Janeček
Tel: 777 111 174
e-mail: janecek@czechtourism.cz
Czech Convention Bureau
Tereza Matějkovátel: 777 702 733
e-mail: matejkova@czechtourism.cz
Department of Marketing and Foreign Representations

Director of the Department
František Reismüller
František Reismüller
František Reismüller (*1983) has been working in the tourism industry since 2007, in 2013 he founded and then for four years headed the foreign representation of the CCCR – CzechTourism in Shanghai. Subsequently, he worked in Brussels at the European Travel Commission as a project manager specializing in the Chinese market. This March, he returned to CzechTourism as Director of Foreign Representations and B2B Cooperation. František studied Sinology at the Faculty of Arts of Charles University and has long been involved in research and translation of modern and postmodern Chinese literature and the current political and social situation in China.


tel: 777 702 762
e-mail: reismuller@czechtourism.cz
Advertising Department
Head of DepartmentMartina Jordánová
tel: 731 548 503
e-mail: jordanova@czechtourism.cz
Department of Content and Web Portal Development
Head of Department
Petr Moc
tel: 730 181 450
e-mail: moc@czechtourism.cz
Portal kudyznudy.cz
Štěpánka Orsáková
tel: 777 702 760
e-mail: katalog@czechtourism.cz
Visitczechrepublic.com
Lucie Dvořáková
tel: 731 548 531
e-mail: dvorakova.l@czechtourism.cz
Social Networks
Lucie Kratochvílová
tel: 777 702 746
e-mail: kratochvilova@czechtourism.cz
IT projects
Matěj Brnka
tel: 777 702 741
e-mail: brnka@czechtourism.cz
Resource Market Management and Foreign Representations
Head of DepartmentJana Houšková
tel: 777 702 767
e-mail: houskova@czechtourism.cz
Manager for international marketing in remote markets
(China, Japan, South Korea, Mexico, Russia, USA)
Lenka Nováková
tel: 774 871 702
e-mail: novakova@czechtourism.cz
Manager for international marketing in nearby markets
(Benelux, France, Italy, Germany, Poland, Austria, Slovakia, Spain, Sweden, UK)
Kamila Karafiátová
tel: 731 548 513
e-mail: karafiatova@czechtourism.cz
Manager for International Marketing - New Markets
Marek Kroutil
Tel: 731 548 508
e-mail: kroutil@czechtourism.cz
Special Projects Contacts
Czech Specials and EDEN ProjectsLenka Nováková
tel.: 774 871 702
e-mail: novakova@czechtourism.cz
Project Czech Service Quality System (CSQS)
Eva Šetková
Tel: 774 784 702
e-mail: setkova@czechtourism.cz
Project Ambassador, event partnership
Lukáš Bajer
Tel: , 604 512 642
e-mail: bajer@czechtourism.cz
Analytical web portal tourdata.cz, marketing research Institute of Tourism
Sonia Machová
tel.: 777 702 753
e-mail: machova@czechtourism.cz
Contact for students
e-mail: student@czechtourism.cz (thesis processing, etc.)